
Reflections on My First Eight Months at Handy Limited
Posted on: October 17th 2025

By Murat Elmaz, Sales Account Executive
Eight months into my journey with Handy Limited, I’ve gained a deep appreciation for the skill, teamwork, and dedication that drive the bedding and upholstery industry. Having joined from outside the sector, I’ve quickly discovered how much care goes into every stage of the process — from understanding a customer’s needs to developing and delivering the right solution.
One of the biggest surprises has been the time and attention to detail involved in getting each product just right. Helping customers choose the right components for their designs is a collaborative and relationship-driven process — one that relies on communication, trust, and expertise.
It’s been incredibly rewarding to play a part in supporting customers from the initial idea to the finished result.
I’ve also been impressed by the high level of quality control and regulation that shapes our industry. Every component must meet rigorous standards to ensure safety, durability, and performance. Handy’s strong relationships with regulated suppliers, and maintaining active memberships with leading industry organisations, demonstrate a clear commitment to quality, sustainability, and design integrity. Being part of a company that upholds these values is something I take great pride in.
The support from the Handy team has been instrumental in my development. From day one, I’ve been made to feel welcome, and I’ve seen how each department works closely together to deliver the best outcomes for our customers. I’m particularly grateful to Nick, our Managing Director, who personally took the time to walk me around the NBF Bed Show, introducing me to existing customers and giving me valuable insight into how Handy’s components are used across the industry.
Attending the NBF Show this September was a real highlight. It was rewarding to see some of my early customer projects brought to life — with Handy components featured on display across beds from leading manufacturers. Seeing that connection between our work and the end products showcased by our customers was an inspiring moment.
As I continue to grow in my role, I look forward to building even stronger relationships with customers, learning from colleagues, and contributing to Handy’s ongoing success in the bedding and upholstery industry.